Purity Salmon
As pure as it gets. Our premium brand of carefully selected salmon, fully traceable, sustainable and without additives.


New Nordic - the taste of craftsmanship

Tasty and delicate products originating from the clean and cold waters of the Nordic region.

Only nature’s own ingredients

Any product that displays the New Nordic brand is crafted salmon and trout produced with true affection for food.

The smoked products contain no additives and the superior taste is cultivated through the careful addition of salt and smoke from beechwood & alderwood.

That’s it.


The Nordic way

Quality begins at home

The best

High quality raw material from the Nordic region.

Time to grow

The salmon and trout grow for about three years, before it is harvested and sent for processing at our facilities in Germany.


We have carefully selected all New Nordic salmon and trout farmers, and we audit them on a frequent basis.

New Nordic Salmon products

Healthy by nature

All New Nordic products have been handled and hand-trimmed with care at our modern facilities in Handewitt, Germany. And always under highly controlled and top hygienic conditions.

From nature’s generous hand, New Nordic products are rich in Omega-3, protein and vitamin D.

We have zero tolerance on listeria!

Read about our unique anti-listeria programme here
Read more